Business Books

The Strategy BookThe Strategy Book: How to Think and Act Strategically to Deliver Outstanding Results (Financial Times) (Paperback) By (author) Max McKeown.

Thinking strategically is what separates managers and leaders. Learn the fundamentals about how to create winning strategy and lead your team to deliver it. From understanding what strategy can do for you, through to creating a strategy and engaging others with strategy, this book offers practical guidance and expert tips. It is peppered with punchy, memorable examples from real leaders winning (and losing) with real world strategies. It can be read as a whole or you can dip into the easy-to-read, bite-size sections as and when you need to deal with a particular issue. The structure has been specially designed to make sections quick and easy to use — you’ll find yourself referring back to them again and again.

 

 

On Competition (Harvard Business Review (Hardcover)(Hardback)By Michael E. Porter

On CompetitionFor the past two decades, Michael Porter’s work has towered over the field of competitive strategy. On Competition, Updated Edition brings together more than a dozen of Porter’s landmark articles from the Harvard Business Review. Five are new to this edition, including the 2008 update to his classic “The Five Competitive Forces That Shape Strategy,” as well as new work on health care, philanthropy, corporate social responsibility, and CEO leadership. This collection captures Porter’s unique ability to bridge theory and practice. Each of the articles has not only shaped thinking, but also redefined the work of practitioners in its respective field. In an insightful new introduction, Porter relates each article to the whole of his thinking about competition and value creation, and traces how that thinking has deepened over time. This collection is organized by topic, allowing the reader easy access to the wide range of Porter’s work. Parts I and II present the frameworks for which Porter is best known frameworks that address how companies, as well as nations and regions, gain and sustain competitive advantage. Part III shows how strategic thinking can address society’s most pressing challenges, from environmental sustainability to improving health-care delivery. Part IV explores how both nonprofits and corporations can create value for society more effectively by applying strategy principles to philanthropy. Part V explores the link between Strategy and Leadership.

 

Marketing Management and Strategy by Peter Doyle

Marketing Management and StrategyMarketing Management and Strategy is a concise and practical management guide to the latest ideas in advanced Marketing and Strategy. The authors show how to develop a marketing orientation in the organisation and how this impacts on the ultimate corporate goals of profit, growth and security. They then examine how marketing strategies are developed and implemented through effective product, pricing, distribution, communication and services.This is a core text for MBA Marketing Management course and for university short courses for executives. This will also be suitable for any undergraduates or postgraduates on marketing strategy courses.

 

 

Applying Lean Tools to Developing a Business Model for Galway Maths Grinds(PDF) By (author) Noel Molloy was written to satisfy my project requirements for the Specialised Diploma in Lean and Quality Systems of the National University of Ireland.

Applying Lean Tools to Galway Maths Grinds Business ModelIt takes a novel approach in that it investigates the feasibility of taking concepts and tools generally associated with Lean manufacturing in large scale manufacturing companies like Toyota and investigates if they can be applied in a one man service operation using the newly formed Galway Maths Grinds at the time as a case study.

It may be of interest to other service operators on a similar scale, those interested in an introduction to Lean in general and to third level students whether interested in Lean or just in how to present a project report at that level.

To Buy now for: €3.99 click on the image or link.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s